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Nordia becomes exclusive customer experience partner for APP Group (Mackage, SOIA & KYO).
Nordia, a Canadian leader in customer experience and contact solutions, has signed an agreement with APP Group, the parent-company of the renowned luxury apparel brands Mackage and SOIA & KYO. Under this agreement, Nordia becomes APP Group’s exclusive partner for customer experience (CX), providing front-line customer support services for both Canadian and international markets.
Montreal, Quebec – April, 2025 – Nordia, a Canadian leader in customer experience and contact solutions, has signed an agreement with APP Group, the parent-company of the renowned luxury apparel brands Mackage and SOIA & KYO. Under this agreement, Nordia becomes APP Group’s exclusive partner for customer experience (CX), providing front-line customer support services for both Canadian and international markets.
Nordia will deliver customer contact services across digital and voice channels. Nordia’s tailored solutions combine a blended workforce of local and international teams. The services are optimized to meet the expectations of both brands’ customers while reflecting their values of excellence and quality. This includes delivering French-language voice services.
“APP, a great Canadian company with global brand recognition, was looking to elevate their customer experience locally and internationally, and we were ready to support them with our comprehensive customer contact solutions,” said John Dinardo, President and CEO of Nordia. “This partnership highlights our unique ability to combine our local expertise, with 25 years of presence in the Canadian market; Our innovative operating model that leverages resources based both locally and in emerging markets.”
This partnership marks a new milestone for both companies and underscores their shared commitment to delivering unparalleled customer experiences.
“As we continue to expand our reach into new markets, it is essential to ensure customer service that meets the expectations of our increasingly diverse clientele. We chose to partner with a Canadian company that also has an international presence,” said Katia Berlin, VP Strategy & Transformation “Nordia has a deep understanding of customer experience and offers the flexibility and level of quality service we were looking for.”
Nordia secured this exclusive contract following a successful pilot project delivered at the end of 2024 – commencing CX operations for APP Group in the first quarter of 2025.
About Nordia
For 25 years, Nordia has been recognized for its expertise in customer experience and contact center management, supported by about 10,000 CX professionals. With a multilingual approach (English, Quebecois French, Mandarin, and Cantonese) and omnichannel capabilities (voice and digital channels), Nordia manages over 120 business lines in areas such as sales, technical support, retention, and other specialized services for some of Canada’s most iconic brands.
About APP Group
APP Group is the Montreal-based parent company of MACKAGE and SOIA & KYO brands. We are designer, wholesalers and retailers of luxurious, quality outerwear, ready to wear, ski and accessories, sold to high-end retailers in over 30 countries around the world. Mackage has a global online presence and has physical stores in North America, Asia and Europe.
For more information:
PRMarketing@nordia.ca
Press@mackage.com